Live for 175 or Cycle to Break the Cycle took place this year April, 18 at 5 a.m. – April, 21 at 7 p.m. Participants powered the radio station around the clock by riding stationary bikes.
103.5 Kiss FM hosts Cycle to Break the Cycle in honor of National Child Abuse Prevention Month every April. They have a theme for each day. The theme for April 18 was Denim Day.
Each year 103.5 Kiss FM graciously allows the Women’s and Children’s Alliance to do outreach at the event and more importantly spread awareness about Denim Day! Denim Day is an international awareness campaign that fights stigmas associated with sexual assault. There is no excuse and never an invitation to rape.
The WCA’s executive director, Bea Black, cycled alongside members of our community including WCA Board Member Christina Bruce-Bennion, Chief Bones of Boise PD, Chief Basterrechea of Meridian PD, Mayor de Weerd of Meridian, members from Ada County Paramedics, Executive Director Criselda De La Cruz from the Nampa Family Justice Center, Travis Ruby of the Ada County Sheriff Employees Association and Nicole Fitzgerald of the Idaho Council on Domestic Violence and Victim Assistance.
Collectively the groups calls itself “Bea’s Superheroes”. So much of what the WCA does would not be possible without the dedication and hard work of the entire community. Bringing together so many impactful individuals to ride together to raise awareness for Denim Day is something to be celebrated.